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# Facebook Is Losing EU Users, Is US Next?
- URL: https://www.hypebot.com/facebook-is-losing-eu-users-is-us-next/
- Published: 2019-11-25T13:37:29.000Z
- Updated: 2019-11-25T13:37:40.000Z
- Description: Facebook users in France and Germany are leaving the platform even faster than expected, according to a new eMarketer survey. This year in France, Facebook will experience its first decline. Continue reading [https://www.hypebot.com/hypebot/2019/11/facebook-is-losing-eu-users-is-us-next.html]
- Author: Bruce Houghton
- Tags: Music Marketing, Social Media, Facebook, #wp, #wp-post, #Import 2026-01-21 09:55

Facebook users in France and Germany are leaving the platform even faster than expected, according to a new eMarketer survey. This year in France, Facebook will experience its first decline in users, which Germany experienced last year.

Last year, Facebook usage in Germany dropped 1.2% and will fall another 0.9% by the end of 2019 to 25.9 million people. The decline jumps to 9% for Facebook users under 25 and users ages 12 to 17 are decreasing by 19.2%.

In France, 2019 will be the first time that the total number of Facebook users declines, shrinking by 1.3% to 27.6 million. This decline, also driven by younger users, will continue with less than 50% of internet users in France using Facebook in 4-5 years.

“Over time, Facebook has lost its appeal for many young people, especially teens, but also younger adults,” [eMarketer](https://www.emarketer.com/newsroom/index.php/facebook-losing-users-in-germany-and-france-faster-than-anticipated/?ref=hypebot.com) principal analyst Karin von Abrams said. “Usage of Facebook is still increasing among older internet users, but younger users can find it a bit stale and are drawn much more to Instagram and Snapchat these days. These platforms typically offer more up-to-the-minute experiences and a more vibrant atmosphere. Snapchat particularly benefitted from the Q2 2019 release of its updated Android app—as well as new visual filters, including a ‘baby face’ lens. These changes boosted engagement quite dramatically.”

**Who’s Up?**

Germany: Instagram, Snapchat and Twitter

• Instagram will grow by 10.4% this year to 17.7 million users. In 2020, there will be more users under 25 on Instagram than on Facebook.

• Snapchat will grow by 7.5% this year to 10.6 million users.

• Twitter will grow by 4.3% this year to 4.0 million users.

France: Instagram, Snapchat and Twitter

• This year, Instagram’s users in France will grow by 10.7% to 14.9 million.

• Snapchat will have 16.4 million users in 2019, 17.8% higher than last year. The number of

• Twitter will grow by 2.6% in 2019, to 3.9 million users.