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# Google Partners With Sony BMG and WMG
- URL: https://www.hypebot.com/google_partners/
- Published: 2007-01-23T14:22:13.000Z
- Updated: 2007-01-23T14:22:13.000Z
- Description: Google is placing ads alongside videos from Sony BMG Music Entertainment and the Warner Music Group via its AdSense online ad system to a test group of independent web publishers.. Continue reading [https://www.hypebot.com/hypebot/2007/01/google_partners.html]
- Author: Bruce Houghton
- Tags: Major Labels, #wp, #wp-post, #Import 2026-01-21 11:06

Google is placing ads alongside  
videos from Sony BMG Music Entertainment and the Warner Music Group via its AdSense online ad system to a test group of independent web publishers. The video ads are  

[![Google_16](https://hypebot.typepad.com/hypebot/images/google_16.gif "Google_16")](http://hypebot.typepad.com/.shared/image.html?/photos/uncategorized/google%5F16.gif&ref=hypebot.com)

running in a four-week test now under way alongside branded channels created from label content.

"Over the past few months, we have run tests to figure out  
how we work with our partners and advertisers to combine high-quality  
video content with ads and then distribute them (over) the Google  
AdSense network," Google said in statement. ([Reuters](http://news.zdnet.com/2100-9595%5F22-6152299.html?ref=hypebot.com))