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# How To Get Fans To Spend 9 Min. With A 3 Min. Song
- URL: https://www.hypebot.com/how-to-get-fans-to-spend-9-min-with-a-3-min-song/
- Published: 2010-09-10T10:42:22.000Z
- Updated: 2010-09-10T10:42:22.000Z
- Description: Interactive music solution developer MXP4 has released Facebook apps. Such apps present fans with a social-music experience in tandem with a video game-like atmosphere within their favorite artists’ Facebook page;. Continue reading [https://www.hypebot.com/hypebot/2010/09/how-to-get-fans-to-spend-9-
- Author: admin
- Tags: DIY Advice & Tips, #wp, #wp-post, #Import 2026-01-21 10:59

[![image from static.mxp4.com](https://a1.typepad.com/6a0111683c7a25970c0133f4134d51970b-150wi "image from static.mxp4.com")](http://static.mxp4.com/blog/2010/04/logo.jpg?ref=hypebot.com)

Interactive music solution developer **[MXP4](http://www.mxp4.com/?ref=hypebot.com)** has released **Facebook apps**. Such apps present fans with a social-music experience in tandem with a video game-like atmosphere within their favorite artists’ Facebook page; they can play with the music and share it with their friends. According to statistics [released](http://www.earthtimes.org/articles/press/music-entertainment-apps-facebook,1452540.html?ref=hypebot.com) by the app developer, fans use the interactive app for an average of **9 minutes per track** and click to purchase as much **3% of the time**.

So far, a little over 1 million fans have used the interactive music tool to "play with" their favorite artists’ music. For artists, this degree of engagement and viral distribution—combined with the conversation rate of the app—could prove to be a useful part of their social media strategy. Those already using the app range from **David Guetta** to **Enrique Iglesias** to **Hot Chip**; these artists have integrated the technology into their Facebook pages and let fans interact with their music.