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THE END OF RADIO AS WE KNOW IT

Wired Magazine and Wired.com have published a series of strong articles under the title "The End Of Radio As We Know It".  One chronicles the already much Stern written about move by Howard Stern into satellite radio and another looks at the rise of NeoRadio – niche radio programming with an attitude.  The article sites LA’s Indy 103FM and DJ’s like the stations Steve Jones (who not coincidentally was also the guitarist for the Sex Pistols) as an example. It goes on to describe how radio exces are planning ahead for the coming boom in digital radio that will allow them to cram at least two signals into a dial position that now only holds one.   Special Radio_1 receivers will be needed but one would hope that a doubling of the available stations would lead to more programming diversity.  The third article looks at the podcating phenomenon fueled in large part by net pioneer Adam Curry.  This simple combination of existing technologies has the potential to emboldened legions of creative audio programmers who just love sharing their musical tastes or point of view with the world.

Sadly missing from this great report card of radios present and future is any real mention of Internet broadcasting.  Thousands of streams are already available attracting a listenership far greater than both satellite radio services combined.  And with delivery of these streams to cell phones only months away these net radio programmers seem to face a bright future that Wired would have included.

Overall, however this is a Strong series of articles that are worth reading.

Click here.

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