Music Marketing

Yahoo To Add To Music Strategy With Music Search Engine

Yahoo_6Digital Music News reports that "Yahoo is developing a search engine built to find music and music-related information on the net, with the initial rollout to take place within a few months. Music lovers will be able to search for their favorite artists and retrieve results ranging from downloadable songs to album reviews to band biographies…"

"…With the addition of audio search to the company’s lineup of music properties, which includes the popular LAUNCHcast Radio, the recently acquired MusicMatch jukebox/online music store and the iTunes-style download store currently being developed with MusicNet, Yahoo is clearly betting on music as an important driver of its future success…"

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