Teen Online Video Viewing Soars
Who says music videos don’t matter? It’s MTV that doesn’t matter.
JupiterResearch reports that 53% of online teens watch video on the Internet occasionally and 22% view video weekly or more frequently. A new report from JupiterResearch, “Teens and Online Video: Understand Young Viewers to Target Them Effectively,” provides recommendations for programmers and marketers on how to effectively reach these young, frequent online video viewers. (press release)