Product repositioning is a buzz concept that is easy to dismiss. But for labels trying to monetize existing investments and artists attempting to make noise in a crowded marketplace, repositioning can be a valuable tool. For fans, these new projects can be a whole lot of fun.
A new release from indie Six Degrees titled Cinematic smartly features new remixes of music composed for film. Classic scores by Quincy Jones, Nino Rota, Ennio Morricone, Henry Mancini, Duke Ellington, and others are re-imagined by top producer and DJs.
Here's a free mp3 from Cinematic of Birdman of Alcatraz repositioned as Shawn Lee's Ping Pong Orchestral Maneuvers in the Dark Mix. (mp3)