iLike Provides Details Of Expanded Cross-Platform Marketing Tools
UPDATED: Yesterday music-based social networker iLike made marketing music via a multitude of social network and web sites a lot easier with new services that enable single source updating.
"pre-created" pages for 160,000+ artists, so that the artist doesn’t have to go through the hassle of uploading all their content to create yet another new band profile- opened a "Universal Artist Dashboard" so an artist can control their presence across many channels from single place – i.e post a new concert and reach fans across iLike.com, Facebook, iTunes/WMP desktops and thanks to Google’s OpenSocial soon Bebo, orkut, MySpace, Friendster and scores of other sites
- launched new apps for Facebook Pages including Songs, Concerts,and iCast
Late yesterday, we asked iLike spokesperson Emily Glassman for more details:
Hypebot: When do you expect to add MySpace and other OpenSocial sites?
Glassman: Coming soon. We will make individual press announcements in the future, providing launch dates and more details.
Hypebot: What is the cost of The Dashboard to artists and labels?
Glassman: These services with remain free to artists and labels.
Glassman: "We’ve (also) started an autoupdate for all of our iTunes/Windows Media Player Sidebar users which will add an “Artists” tab to the Sidebar. This new functionality will display a users music newsfeed inside of their Sidebar, providing frequent bulletins about a user’s favorite artists…It’s a simple and convenient way to find out if an artist you like has added new tour dates, (etc)…"
About a month ago, I stumbled on to ilike.com through FACEBOOK, and actually found it quite inspirational for my media outreach campaign with Jann. About two years ago Jann had a song on PRAMBORS HITS, VOL. 3. Prambors is a radio chain in Indonesia.
While we’d been using the inclusion on our press materials, we didn’t realize the impact his music made with some of the actual kids in Indonesia until we noticed that a bigger percentage of the fans (not a lot) of his music were trading songs and videos on ilike. So now my work includes some connections with folks in Indonesia, including –over the next few months–reconnecting Prambors with his REVERIE album. We’re keeping our fingers crossed–Jann wants to play there!