DIY: Free Can Build Your Email List
Free music is here to stay, but how do you use free to make money? We'll be exploring that issue all week on the Daily DIY as well as other daily posts during Hypebot's Last Free Week.
As Kevin Kelly wrote "When copies are free, you need to sell things which can not be copied." Live performances are one of the things that the net can't reproduce, and the most proven way to to mobilize your audience to come to a show is your email list.
But building your email list can be a frustrating process. One proven way to jump start the process is by giving a track or album away in exchange for that email address. Bandcamp and others offer free or affordable tools that allow you via widgets or emails from other fans to give away a track in exchange for their email address.
Reward your existing fans with a free track, ask them to forward your offer to at least three of their friends and watch you email list grow.
Tell us how you have used free to promote your music and join the free music debate.