YouTube Adds Paid Partner Program For Indie Bands
#SXSW – YouTube is using the SXSW 2010 spotlight to expand its YouTube Partner Program to more indie musicians with a Musicians Wanted campaign. Not every artist will be accepted to the program, but starting today YouTube staffers are on the lookout for more d.i.y. and indie artists for the Partner Program so they can profit from what they've already been doing uploading and promoting their videos.
"Our goal in all these partner programs is to help people get to that point where they hear the most beautiful words a creative person can hear, which is ‘You can quit your day job,’ YouTube head of music business development Glenn Brown told Wired, “and some of our partners have already done that.”
How To Apply –
An intro video:
Learn a more on the YouTube Musician's Wanted page and apply here.
This video is insulting to the intelligence of DIY musicians everywhere. But it’s an interesting and potentially useful concept.
I’m really glad to see this happening! The potential for some advertising income (in addition to the obvious promotional use) is a nice incentive to invest some time/money into making a good video…
From what I’ve been told by musician friends… YouTube basically rejects everyone from the program who is truly “indie” and doesn’t already have a large fan following.. so this partnership program is kind of a joke, really..
maybe it will get better one day
Yeah, I didn’t really like the wording of the eligibility thing, but I can understand where they’re coming from. The advertising on a single view is probably a fraction of a cent, so unless someone is getting tens or hundreds of thousands of views, it’d be hassle for them and a disappointment for the artist…
It would have been nice if they had posted their criteria for acceptance, so you could know whether it was worth the time to apply.
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this is really great to hear…if you are interested in becoming a youtube partner yourself, then just click my name…