Happy Social Media Day!

(#mashsmday #smday) "Today we acknowledge and celebrate the revolution of media becoming social," writes Vadim Lavrusik at Mashable. "A day that honors the technological and societal advancements that have allowed. Continue reading

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Voyno: Is Social Media Killing Your Band?

(# mashsmday #smday) In the few short years since Social Media has invaded our lives many artists have been steamrolled into picking up the technology, but few have been trained. Continue reading

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Ryan Van Etten: “Social Media Is An Epic Win.”

(# mashsmday #smday) Social media is frictionless communication. There are no roadblocks between me and the world and I love that. It makes the world feel smaller in that way,. Continue reading

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MTV Makes Ad Sales Deal With WMG

MTV Networks has just announced a deal to sell advertising for the Warner Music Group.   MTV will sell ads around WMG music videos in the U.S. across MTV Music. Continue reading

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Mike King: 5 Social Media and Online Marketing Tips

(# mashsmday #smday) Mike King (@atomzooey), Director of Marketing at Berkleemusic and teacher of Online Music Marketing with Topspin, sent in this informative post: 1. Social media is a tool which. Continue reading

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Justin Boland: “We’re All Just Numbers…”

(#mashsmday #smday) I want to thank Kyle Bylin for the opportunity to speak on this, because I add a dissonant note to the Social Media Day celebration. See, I'm not. Continue reading

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Dan Schawbel: The Social Media Basics

(# mashsmday #smday) Although social media allows you to connect with fans, build an online street team, and sell more albums, email marketing converts more, so you should invest in. Continue reading

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Mike Volpe: How To Improve Your Online Presence

(# mashsmday #smday) Artists in the digital age have a big advantage, because so much of marketing and building brand today is based on publishing remarkable content, and that is. Continue reading

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Greg Rollett: Leverage Other People’s Audiences

(# mashsmday #smday) Social media gives everyone a voice, but not all voices are created equal. As an indie musician, you have to understand that some people have bigger, wider. Continue reading

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Refe Tuma: Cold Pitching & Social Media

(# mashsmday #smday) Contrary to what some self-proclaimed social media gurus might suggest, social media is not well suited for direct sales and conversions.  Social media allows you to find, engage. Continue reading

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