Adults Listen To Radio 24 Hours Each Week
(UPDATED)
Listeners ages 25-54 listened to radio on average of 24 hours each week during a spring survey done by nielson research. This rate is nearly 7.5% higher than the 12+ population and is consistent with last year's findings. As counterintuitive as it may seem, commercial radio is still a fairly dominate force in our cultural lives.
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i’m assuming that it should be “listeners ages 25-54.”
Thanks for spotting that oversight.
I’m honestly shocked it’s that much. I’m in that age range and I definitely feel my iPod usurped my commercial radio listening long ago.