IODA & Next Big Sound IntegrateData

IODA and Next Big Sound have partnered to incorporate digital sales activity data from online retailers into NBS’s new Premier analytics platform. This affiliation will integrate digital distributor IODA’s sales data, allowing their clients to get real-time social media activity along with their sales data from digital retailers. Clients will be able to view this data in one location and to use that information to improve their marketing strategies more instantaneously.