Neurotic Media Deploys New B2B Marketing Tools
Neurotic Media, a tech-enabled distribution service, has expanded its platform features with the addition of marketing services for its record label clients. They can now use features like “album pre-order with instant gratification” or “deluxe album” tools to promote new releases at MP3 retailers.
Brands can use the new “animated feature controls” in their to display new releases. This may be the first time features like this have been available in the BSB space; they should allow labels to be more competitive in the digital sphere.
I think you meant B2B in your last sentence.
Well it will certainly be the first in the Backstreet Boys marketing space.