Don’t Hold It Against Me – But Product Placement Won’t Save the Music Industry
Jonathan Jaeger brings up some interesting points about product placements with his post on Music Think Tank. Product placement is everywhere and has been in television for a long time. Even though product placement is becoming more prevalent, it won’t save the music industry.
Jaeger uses Britney Spear’s new video – Hold It Against Me as an example:
"The video has overt references to Britney’s fragrance Radiance, Makeup Forever, Sony, and the online dating site PlentyOfFish." (Read On)