AM Brief: eMusic Upgrade, Lykke Li Goes Mobile, Mougg Locker, Vinyl, Instagram & More

Hypebot publishes a morning roundup of music industry news every weekday morning prior to 11AM ET and when warranted will add a PM Update edition around 4:30PM ET.

• We're hearing that eMusic is planning a major overhaul for later this year that will include more of a community focus along with the "access anywhere" cloud music locker they teased late last year.
• As part of the aggressive marketing for Lykke Li and this week's global sophomore release ‘Wounded Rhymes’, Atlantic launched an innovative cross-platform web / mobile members’ area. Not a cheap or easy venture, but worth checking out.
• Yet another cloud music locker Mougg has launched. Synch not offered.

MORE:

• Slow And Steady: Vinyl Survives. (NPR) 
• The Four And A Half Things Missing From The iPad 2. (CrunchGear)
• How Brands Are Using Instagram to Reach New Audiences. (Mashable)
• MTV launches Music Meter iOS music discovery app (Music Ally)