What Do Music Fans Want To Own, And Why?
On Music Think Tank, Chris Stoneman discusses the topic of ownership. With the changes in how fans consume music, ownership has changed as well. Chris explains three ways we desire music and how these desires affect our need to own something. Read on to see how fans want to consume music and what some companies are doing.
“I now have no need to own every piece of music I listen to, but is owning nothing enough? Who wants to own music, and what does ‘own’ really mean anyway?”