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Top Timing Tips for Social Media Posts

image from Last week I shared some research from Dan Zarella on timing and frequency of Twitter and Facebook posts and related research on email and blog posts. Here's a quick cheatsheet with just the top timing tips for Twitter, Facebook, email and blogs to maximize reader interaction.


  • For retweets, post in the afternoon and late in the week.
  • For clickthroughs, post no more than once an hour around 11 am and 5 pm and on weekends.


  • For likes, post every other day.
  • For shares, post very early in the morning, around 1 am to 3 am, and on weekends.


  • For opens, send early in the morning and on weekends.
  • For clickthroughs, send on weekends.


  • For page views, post in the morning, around 10 or 11 am, and on Mondays.
  • For comments, post early in the morning, around 7 or 8 am, and on weekends.
  • For links, post often and early on Mondays and Thursdays.

Remember that Zarella worked from a large amount of aggregate data, over 9.5 billion emails from Mailchimp, for example, and that experimenting and keeping an eye on reader stats is key.

MORE: A Quick Guide To Timing Twitter & Facebook Posts and A Quick Guide To Timing Emails & Blog Posts

Hypebot contributor Clyde Smith is a freelance writer and blogger. Flux Research is his business writing hub and All World Dance: World Dance News is his primary web project.