You define your target consumer, and then you plan your marketing campaign to reach them. This holiday season, however, the market has become more fragmented. NARM and eMusic are offering a webinar this Thursday December 1st sharing insights into the new music marketing landscape. Hypebot and MusicThinkTank readers get in free.
This webinar offers an understanding of the digital music consumer breakdown and insights learned from third party research conducted by eMusic. It will take a look at some of the holiday's biggest trends for the digital music industry, and how they will affect specific consumer segments.
You can register here. Hypebot and MusicThinkTank.com readers get in free using the code: webinar-100
What webinars would you like to see in 2012?
NARM has issued a Call For Presentations to be presented by NARM and digitalmusic.org in 2012 If you have anything that you'd like to see explore or a program that you'd like to present, contact NARM here.