Marketing OneOH!One: Break On Through To The Tangential Side
When Marketing music, the focus must begin and end in a single place: THE AUDIENCE.
On Music Think Tank, David Greenberg blogs about the importance of knowing your audience and connecting with them. Clubs, promoters, etc. look to fill venues, so artists need some kind of way to build a fan list. How do you keep track of your fanbase?
“Your audience is your lifeline.
Your fan list is gold.”