Music Think Tank

When “If Anyone Else Likes It, It’s A Bonus” Just Isn’t Enough

Business_start_upMany musicians fear that their careers will never take off. Startup companies face similar challenges. On Music Think Tank, Rob Dix talks about musicians’ careers operating like startups and thinking like a lean startup. What do you think of this comparison?

“Most musicians dream up a vision of what people will want, build the product (record an EP or album) in its entirety, and then see if anyone wants it. That’s risky, because if it turns out there’s no demand for it, a lot of resources have been wasted.”

(Read On)

Share on:

1 Comment

  1. Shorter Rob Dix: Only produce what the masses will consume. Forget any notion of artistic integrity or expression.

Comments are closed.