New Social Media Marketing Features: Rdio, Facebook, Stipple, YouTube, Tumblr
Social media giants like Facebook, YouTube and Tumblr keep rolling out new features and other changes such as Facebook's new Photo Mosaic display or Tumblr's Pinned Posts. Rdio's playlist artwork options have marketing potential and Stipple debuts their photo tagging solution for marketing and monetization. Bonus news of a "Social Media Sizing Cheat Sheet" for Facebook, Twitter, Google+ and Pinterest is included.
Custom Artwork for Rdio Playlists
New Facebook Features
Stipple Photo Tagging Opens Public Beta
Stipple is developing its own platform for tagging and sharing photos.Of importance to music marketers, the images can be shared and embedded beyond the platform. Publishers are seeing a high level of engagment with tagged photos. Ecommerce and other monetization options are easily enabled.
New YouTube Features:
- Google launches its new YouTube upload widget for site owners
- YouTube Pushes for Real Names but It's Possible to Opt Out!
Tumblr Adds Pinned Posts
Late last month Tumblr introduced Pinned Posts allowing you to have a particular Tumblr post featured on your followers' dashboards. This adds to content marketing options on Tumblr such as Highlighted Posts.
But consider carefully whether it's a good fit for what you do on Tumblr. "pinned posts" are getting some strong negative reactions.
Hypebot Senior Contributor Clyde Smith (@fluxresearch) maintains a business writing hub at Flux Research and blogs at Crowdfunding For Musicians. To suggest topics for Hypebot, contact: clyde(at)fluxresearch(dot)com.