Who Needs Ticketmaster? Eventbrite Just Sold Its 100 Millionth Ticket, $1.5B In Sales
Self-service online event ticketing platform Eventbrite, today announced that it has sold 100 million tickets and process $1.5
billion in gross ticket sales since the founding of the company in 2006. These milestones illustrate accelerating
growth of the independent ticketing sector fueled improving technology and growing "anybody but Ticketmaster" sentiment.
Eventbrite's stats are particularly impressive:
- Tickets Sold: Eventbrite has doubled the total number of tickets
processed to 100 million, since it reached 50 million tickets in February
2012. - Gross Ticket Sales: A third of Eventbrite’s gross
ticket sales were processed in the last 9 months, putting the company at
$1.5 billion in cumulative sales.
The platform is localized in 14 countries and 7 languages,
and was used by organizers and attendees in 179 countries in the last year.
Here is a promo video that the company created to celebrate the milestone:
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Two things worth noting…
1) They didn’t SELL 100 million tickets. The majority of tickets on Eventbrite are actually free ticketed events.
2) $1.5billion in gross sales is a misleading number, since they only take a small fee from each ticket sale (2.5% + 99cents per ticket sold). The amount Eventbrite saw is “only” around $50-70M in gross revenue (over 7 years).