YouTube News: Music Video Tips From TeraBrite, Google+ Spam Comments, App On Xbox One
TeraBrite started out on MySpace but when they discovered the power of YouTube there was no turning back. Now they claim to be "making 5 figures" with an approach that combines theme song placements in other YouTube stars' videos as well as a combo of cover songs and originals. In other YouTube news, Google+ spam comments have been acknowledged as an issue and YouTube pledges to do some things that may help but are unlikely to fully solve the problem. Plus, YouTube's app can now be found on the Xbox One.
YouTube Tips From TeraBrite
According to an interview at DIY Musician, TeraBrite first saw success on YouTube with an intro video for SHAYTARDS. Such placements got their fanbase growing and, when they found out you could monetize videos, they were all about YouTube.
They claim to be "making 5 figures" but, unfortunately, the interview doesn't reveal what time-span we're talking.
In addition to such basics as metadata, TeraBrite's DJ Monopoli explains that they focus on creating content for YouTube stars to use, often covers of their theme songs, as well as creating covers of songs that are being widely discussed.
Such covers employ their "Pop Punk" sound to create a distinctive version in comparison to most folks doing such covers. They're also mixing in originals so, yes, they're taking a relatively established path with cover songs and boosting it with placements in YouTube star videos.
TeraBrite's also finding that creating daily vlogs on a separate channel helps to keep fans engaged on an ongoing basis.
YouTube Clarifies That Spam Comments Will Be Partially Addressed
I've previously written about the failure of Google+ comments. One of the big problems is that suddenly people could leave links to anything in the comments and so spam escalated.
That's a no-brainer so one has to assume folks in charge knew this would happen.
YouTube's Creators blog tried to spin the issue this week but at least they're responding to the obvious with:
- Better recognition of bad links and impersonation attempts
- Improved ASCII art detection
- Changing how long comments are displayed
They're also adding bulk moderation and "improving comment ranking."
The obvious solution, disallowing links, would undermine their efforts to integrate YouTube and Google+ so a higher level of spam comments and more work for those posting videos to YouTube who care about the quality of discussion is now assured.
YouTube App on Xbox One
I wrote yesterday about Qello on Playstation as part of the growing contest for the home often reduced to the "living room" in such discussions. Over in Xbox territory, the Xbox One launched with a YouTube app with some interesting interactive features:
- Voice – Control the app just by saying "YouTube" wherever you are in the app. Commands like play, pause and fast forward will instantly pop up on screen.
- Gesture – Grab the screen to scroll through videos and use your hand to pick which one you want to watch.
- Subscriptions – Stay up-to-date with all of your favorite channels so you don’t miss a second of the action.
The YouTube app was already available for the Xbox 360 but neither PlayStation 4 nor Windows Phone has the app.
[Thumbnail image from Terabrite's CD Baby page.]
- Top Tips For Using YouTube To Make Money & Build A Fanbase
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Hypebot Senior Contributor Clyde Smith (Twitter/Facebook) is building a writing hub at Flux Research. To suggest topics about music tech, DIY music biz or music marketing for Hypebot, contact: clyde(at)fluxresearch(dot)com.