YouTube Offers Custom URLs To Fit Your Branding

image from upload.wikimedia.orgWay back when you signed up to create your YouTube channel, the name you wanted may have been taken, or your band name, startup moniker or branding may have shifted since then.  You were stuck with that fan confusing URL, until now. YouTube is offering creators with 500 or more subscribers custom URLs.

From Google:

image from 2.bp.blogspot.com

Starting this week, if you’re a creator with at least 500 subscribers, you may receive emails and in-product notifications if your updated custom URL is ready to claim. You’ll see several options waiting for you that are based on your channel’s description, Google identity and associated websites. When you want to pick your URL, all you have to do is follow these instructionsOnce you pick one, the new URL will automatically direct fans to your channel.

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  1. Social media has its place in Internet marketing – no question about it – but it can be difficult and challenging to implement at times, especially in B2B environments. It’s much easier to use social media when conducting B2C campaigns, as this has been clearly shown time and time again. Selling and promoting vintage jeans on social media for B2C is much easier than selling accounting services for B2B on social media. Again, just remember that social media “can” be effective, it just depends on the environment one is in. Not every marketing tool or platform is designed for every company.

  2. I do a lot of video marketing wit YouTube and it really helps. Before making a video I do my research using the following 8 appeals.
    I hope this helps you with your research as to what to use in videos. It has been the way I have done my IM for years, so here goes:
    I have found that to find the correct niche for me, especially when I am looking to concentrating on just one category is to follow the following 8 appeals. You will do extra well if you do the same. Good luck :-))
    1. Companionship – think about dating sites, social networks and skype chats
    2. Acceptance and recognition – everyone likes to be accepted and recognized for something good or great that they have done, so I – think about awards, badges, kudos, celebrety status etc.
    3. Care and protection – think about insurance, security systems, mouth washes, eye washes etc.
    4. freedom – think about pain, discomfort, danger, no money, helplessness etc.
    5. enjoyment of consumption – think about food, eating, eating for pleasure, etc.
    6. live enjoyment – think about health, living longer, fitness, etc.
    7. winning superiority – think about competition, competing sport, earning more and having more than the neighbour etc,
    8. last but not least living well – think about holidays, travel, yachts, great cars, being with the family etc.
    If you keep to these 8 appeals you will find a great niche to start using your SEO and add good content by looking in ezinearticles for any of the appeals above etc.
    Good Luck to one and all, Den

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