Los Angeles College Of Music Adds Music Business Program

image from www.celebrityaccess.comLos Angeles College of Music announced that they are have added a music business program and have named music industry veteran Ron Sobel as Music Business Department Advisory Chair.

image from www.lacm.eduSobel will advise and assist in the development of the curriculum for the new music business program, which is set to debut in the fall of 2015. Prior to joining Los Angeles College, Sobel served as Vice President of Creative Affairs at ASCAP's Los Angeles offices.

During his tenure at ASCAP, Ron was influential in signing Alice in Chains, Soundgarden, Pearl Jam and others. In 2000, Ron took over as President of North Star Media and served until 2009, when he left to partner with Steve Winogradsky to found entertainment law firm Winogradsky/Sobel, which provides legal services, artist development, music publishing/administration, corporate strategic media development, and music clearance and licensing services. He also served on the Board of Directors of the California Copyright Conference for 18 years, was chair of the Music Business Division at McNally Smith College of Music from 2009-2010, and is a frequent speaker at USC, CSU Northridge and UCLA.

"For me, I'm thinking about two, four, six years in the future when these kids graduate, what's the market going to look like? Five, eight, ten years ago we didn't have the words Facebook, Twitter, Uber or Lyft – in music things are changing just as rapidly. I'm trying to drive the curriculum to be just as proactive and teach skills like critical thinking, so our graduates are prepared to evolve with the industry," said Ron Sobel. –

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