Entrepreneurial Muscle Building: A Musician’s Go-To Guide
Like it or not, a large part of the music business is just that: business. While musicality and creativity are certainly important, possessing solid entrepreneurial skills is also critical to getting your music to the largest audience possible.
In this helpful go-to guide, recently shared on MusicThinkTank, Cherie Nelson outlines how to compile an effective business plan in order for an artist to find the greatest success possible in marketing their music.
"A jam scene mentality is great for music but not so good for your business. In the former, you want to find and incorporate these random components to enhance your creativity. To run your business, it is important to predict and minimize these unplanned events. This comes with the business planning process."