It’s Time to Stop Selling To Your Fans
If all of your social media posts are about selling, don't be shocked when your fans stop talking. That's the important message that music marketers extraordinaire Michael Brandvold and Jay. Continue reading
What Happens When Paid Streaming Has 96% Market Share? Sweden Has Answers
The music industry is experiencing a resurgence thanks to streaming. But can that growth continue and will more users return promised revenue to artists and labels? MIDiA's Mark Mulligan says. Continue reading
Streaming Habits Mirror Purchasing Habits: The Big Lie Of Spotify [David Lowery]
A theory often perpetuated by Spotify maintains that streaming will yield more revenue than downloads or traditional retail sales, as it generates money for the artist with every play, as. Continue reading
Apple Music Extends Free Trial Beyond 3 Months
Apple Music is using a new weapon in its battle to overtake Spotify in the streaming music subscriber wars – extending the free trials of some new users beyond the. Continue reading
DistroKid Adds 6 Payment Options
One of the things we're impressed by about DistroKid is how its constantly innovating. It seems like every week, we're writing about a new feature that the ultra-low cost flat. Continue reading
Which Spotify Playlist Is The Most Important?
While the holy grail of playlist placement for many artists may be the curated front page playlists, the ones which they should be going after are the personalized algorithmically generated. Continue reading
5 Ways Music Modernization Act Could Be Fairer For All Creators
The Music Modernization Act has passed the U.S. House of Representatives, and while much of the bill's content seems positive on the service, there are a number of ways in. Continue reading
ABBA Reunites For New Recording
It only took 35 years of coaxing, but ABBA has decided to reunite, and that means playing together again, onstage. The performance, however, will be for two songs and in. Continue reading
Musician’s Guide To Promoting A Music Video In 7 Easy Steps
After expending a massive amount of time and energy assembling a music video you're proud of, it can be tempting to kick back and relax, but promotion is when the. Continue reading