¡Viva Latino! Spotify Takes Another Playlist On Tour
Spotify has announced that it will be taking its popular ¡Viva Latino! playlist on the road. The tour, produced in partnership with Cardenas Marketing Network (CMN), will feature performances by. Continue reading
Brand Sponsorships, Endorsements Agreements For Artists [Part 1]
As the music business has developed and changed, the income earned by bands and artists as a result of brand sponsorships and endorsements has, for many, become an essential source. Continue reading
Spotify Names Dawn Ostroff Head Of Content, As Streamer Eyes Original Content, Direct Deals
Spotify stock is up and one reason is excitement over aggressive moves into original content and direct deals with artists. The latest signal is the announcement that Condé Nast's innovative. Continue reading
Facebook Takes Swipe At YouTube, YouTube Strikes Back
Facebook owned Instagram's launch of it's new long-form IGTV has been one-upped with YouTube's launch of several new features including channel sponsorships and direct-to-fan merchandise sales. Regardless of who comes. Continue reading
4 Ways Music Improves Your Health
While music's ability to make your feel has long been established, it turns out that the direct health benefits of taking in some of favorite tunes are actually fairly quantifiable.. Continue reading
Spotify [SPOT] Stock Up 11.5% In June, Set To Rise More
Spotify stock rose 3.24% Tuesday, closing at $175.98. That's an 11.5% jump in the last month at a time when the overall S&P 500 rose just +0.22%. The increase came after. Continue reading
Has The Time For Classic Rock’s Eulogy Arrived?
In this piece Fred Jacobs takes a long hard look at the legacy of classic rock, and whether the genre will be able to endure and gain more popularity as. Continue reading
Could Article 13 Mean The End Of Music On YouTube?
Even as YouTube launched it's much anticipated music service, its core user-generated video business was being threatened. The EU Parliament is seriously considering overturning basic provisions of the safe harbor framework. Continue reading
How To Integrate Facebook Music Event Marketing
The over-saturating of the online market has made promoting events challenging for artists, yet certain avenues still remain effective, provided your advertising is targeted correctly. In this piece we look. Continue reading