Millennials Are Changing The Music Industry: Here’s How
Millennials are thirsty for music and are constantly immersing themselves in at every opportunity, to the point where it is fundamentally altering the music industry, impacting both traditional retail sales of music and digital streaming.
In this latest post from MusicThinkTank, Daniel Matthews explores the dramatic effect which millennials are having on music consumption and the music industry as a whole.
"Millennials are walking a line with the music industry the likes of which the world has never seen: the line between destruction and creation. Keep these factors in mind: millennials value people and experiences, and we are open to changing the world with new tech.