Music Marketing

New Pinterest Stats Show Why It Shouldn’t Be Ignored

PinterestAn SEC IPO filing share stats that serve as a reminder of just how popular the ‘visual search engine’ is and why it should not be ignored by any serious marketer. The highlights and how to use the platform to market music:

  • 265 million monthly active users
  • that's up from 216 million at the end of 2017, and 160 million in 2016  
  • 2 billion on-site searches a month 
  • 43% of internet all internet users, including “80% of women ages 18-64 with children” sune the patform
  • about 66% on active users are women.
  • annual revenues of more than $750 million

Learn more about using Pinterest as a music marketing tool:

h/t Music Alley

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