Music Business

Sentric Music Launches Songwriter Accelerator Programme

image from upload.wikimedia.orgSentric Music has launched the Songwriter Accelerator Programme. Sentric will facilitate writing opportunities for five selected artists, who will take part in hands-on masterclasses, and receive continued mentoring, with the chance to secure funding for recording, mastering and delivery of their final product.

A new program will run each quarter, benefiting 20 songwriters over the course of a year. Each will be genre-specific and tailored for the chosen group of artists.

The songwriters chosen for the inaugural program are Roman Lewis, Kris Platt (Blue Americans), Charlotte Carpenter, Jennifer Keller (Astræea) and Jake Houslby. The first guest songwriter will be Cattle & Cane’s Joe Hammill.

Of the program, Sentric Music Group’s artist services manager, James Cherry, said:

“Today, Sentric is a publisher for artists at every level, but our new Songwriter Accelerator Programme is specifically designed as a platform for the emerging writers that our company was initially built for – and that we continue to serve alongside some of the world’s greatest music makers. It’s that coming together of new and established writers, as well as our own expertise, technology and infrastructure, that makes the potential of this idea so exciting. Sentric has always been about empowering songwriters. This is another way for us to do just that.”

Based in Liverpool, with offices in London, Hamburg, Amsterdam, New York and Los Angeles, Sentric currently represents more than a million works. Last year, the company inked deals with IQ Music, Black Rock Publishing and Riptide Music Group, in addition to launching its white label publishing platform RightsApp to establish Sentric Music Group.

The inaugural edition of Sentric’s Songwriter Accelerator Programme will kick off on August 28.


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