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Music Think Tank Weekly Recap: Workout Music • Radio On The Raod • Music Education

MTTRecapNew copySMOLThis week on MusicThinkTank, industry contributors shared insights on what the optimal playlist is when you're pumping iron, how the music lover's enthusiasm for listening to music on the radio while driving endures, and what a degree in music education is really all about.

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Marketing Tip: Piggyback On Current Trends Via Hashtags

1There's no promotion quite like free promotion, and one of the best ways to drum of some PR on the house in today's social media landscape is through the use of hashtags. By tapping into current trends, either among your fans or in the broader public conversation, you can expand your outreach and connect with new fans.

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BUSINESS OF INDIE: Independents Join Climate Protest • Kobalt Hires • Music Row N.B.T. • Tireless Pup • More

Biz Of Indie 2In a new edition of the Business Of Indie, Independents join global climate protests, Kobalt makes some key hires, Music Row launches the N.B.T. directory. a look at the punk band Pup and much more.

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3 Ways To Identify Your Target Fanbase

6When it comes to finding success with your music, you can't rely on fans coming to you, and instead, have to put the elbow grease to seek them out. Here we develop three essential tactics for finding your target audience before zeroing in on your marketing strategy.

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Robbie Robertson. Ringo Starr Play ‘The Weight’ With Musicians On Five Continents [VIDEO]

image from upload.wikimedia.orgRobbie Robertson, the co-founder of The Band and Ringo Starr have joined forces with Playing For Change, a grassroots multimedia music project dedicated to “inspiring and connecting the world through music,” for an epic, global rendition of The Bands' song “The Weight.”

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Spotify Has Paid Hackers $120,000+

Hacked-600x366Spotify stepped up its efforts to thwart hackers by paying some of them more than $120,000.Since May of 2017 Spotify teamed with bug bounty platform HackerOne to offer rewards to hackers who find and report bugs and vulnerabilities.

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What Every Musician Needs To Know About Shazam

1Since Apple Music for Artists recently added a feature which shows musicians their Shazam stats, more artists are looking to get their music added to the song-recognition program's database. Here we walk through the surprisingly easy process of how to make that happen.

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How Couples Working In Music Make Relationships Work [VIDEO]

2While there are certainly a plethora of often deserving stereotypes about how disastrous an idea it is to try and make a relationship work when both members of a couple work in the music biz, but contrary to popular opinion, industry relationships can not only function, but flourish as Ellie and Drew Holcomb illustrate.

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The Cars, Eddie Money Streaming, Sales Surge

image from upload.wikimedia.orgMusic from both Eddie Money and Cars frontman Ric Ocasek saw a significant bump in sales and streaming following the deaths of the two artists.

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What's The Best Music To Work Out To?

6Whether you're a gym rat or simply enjoy the occasional light trail run, most people who work out prefer doing so accompanied by some sort of music, something which the industry is, of course happy, to capitalize on, with many songs and playlists tailor made for this purpose. Here, we look at what sort of music is best for the perfect workout.

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Touring On A Budget: How To Make It Work

1Making the decision to tour is an important step toward growth as a band. Unfortunately, not having any money can make hitting the road a bit more of a challenge. Here Angela Mastrogiacomo shares some key penny-pinching tips to help artists cultivate a successful tour off a shoestring budget.

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'It is time for a change in how we think about music,' says MIDiA's Mark Mulligan

image from cdn.pixabay.comThe future of music lies beyond the constraints of its current formats, says top industry analyst Mark Mulligan. Answers to questions like the relevancy of the album format, how streaming informs music creation and the internet's ability to blur the line between recorded and live music will fundamentally change music as we now know it. Will you ride the wave or get caught in its wake?

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Free Webinar: How To Sell Fan Subscriptions

image from bandzoogle.comBandzoogle has always created free tools that artists can use to diversify their revenue streams, including the recent addition of fan subscriptions. But getting started can be daunting, so we've partnered with Bandzoogle to present a free 'how to" webinar.

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6 Music Related Hashtags You Must Follow On Twitter

3For all the effort put into marketing on Instagram, the hashtag function continues to be an underutilized corner of the platform. Hugh McIntyre details the six hashtags you really need to follow.

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Spotify Is #2 Most 'Relevant' Brand In US, Bose #4

Spotify newSpotify is the second most relevant brand in the US according to the new Prophet Brand Relevance Index (BRI), a ranking of the most relevant brands of today based on consumer feedback. Facebook failed to make the top 10. 

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What Exactly Is An EP?

5The awkward middle child between the reliable LP and the flashy single, the EP is often overlooked and misunderstood, particularly as the digital age reshapes our music consumption habits. Here we give the EP some much deserved attention, looking at the format's history and how EPs are used by artists in the present day.

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SoundExchange Ups Anjula Singh To EVP

Sound-exchange-logoSoundExchange has promoted Anjula Singh to Executive Vice President & Chief Financial Officer. Singh will add overall strategy and will assist in day to day management in addition to her current duties as CFO.

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Instagram Reportedly To Replicate TikTok Features

TikOver the past couple of years, TikTok, the brainchild of Chinese tech company ByteDance, has blown up particularly among teens. Not one to miss the party Facebook is now planning to incorporate some of the apps choice features into Instagram in the near future, according to recent reports.

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Tribe Of Noise Acquires Free Music Archive

image from ww1.prweb.comMusician community and services company Tribe of Noise has acquired the Free Music Archive (FMA), an open music platform curated by artists. The FMA site went into maintenance-mode over the weekend as part of the move transferring the repertoire, data and code.

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DOJ Confirms Live Nation Under Investigation For Alleged Ticketmaster Consent Decree Violations

LiveNationTightA senior official at the US Department of Justice revealed that Live Nation was facing regulatory scrutiny over alleged antitrust violations involving its Ticketmaster division.

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Bandsintown For Artists Launches with Free Geo-Targeted Messaging To Fans and, More

BaandsInTown Fist PngBandsintown Manager has relaunched as Bandsintown For Artists. The revamped platform adds free geo-targeted messaging to fans and other improvements that build upon concert discovery platform Bandsintown's ongoing commitment to enhance the connection between artists and fans through live music.

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Fender Play Foundation Launches With Help From Avril Lavigne, Chris Stapleton, Pete Wentz

image from i.ebayimg.comLegendary guitar maker Fender has launched of the Fender Play Foundation, a new charity designed to provide resources and music education opportunities to young people. Avril Lavigne, Chris Stapleton, Brendon Urie of Panic! At The Disco, Pete Wentz of Fall Out Boy, Ashley McBryde and Green Day bassist Mike Dirnt have signed on as inaugural artist ambassadors.

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Viberate Is Working To Give Artists Control, Standardize Key Music Data

2As in many corners of the music industry, the data surrounding live music is a bit of a mess. But it's a mess which the startup Vibrate is hoping to fix by creating a standardized system for the entire global ecosystem of live music. Similar to IMDb, the company would utilize a mix of crowdsourcing, curation, and blockchain to pull together the necessary assets and information to populate its database.

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