Music Of The Heart: How Partnerships With Non-Profits, Advocacy Groups Can Lead To Growth For All

Even when pouring their heart and soul into their creative projects, musicians still have a gift and opportunity to give back to their community. That said, there’s no need to go it alone. Here we look at how bands and artists can team up with non-profits and other advocacy groups, to the benefit of all parties involved.

In this latest piece from MusicThinkTank, contributor Dan Matthews details how musicians can partner with other organization to help give back to the community and help both themselves and affiliated organizations grow.

“Let’s face it, getting your band’s name out there, especially while you’re still a young group, isn’t easy. In the age of social media and on-demand streaming music, it’s not signing with a record label you have to worry most about. Instead, it’s about getting playtime. It’s about getting heard amid a sea of sound, an ocean of ambitious competitors.

Partnering with well-known nonprofits and advocacy groups can help you draw the attention of audiences who share your band’s interests and values. That’s a powerful marketing tool, a way to connect with precisely the listeners you’ve been searching for.”

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