D.I.Y.

Spotify, Apple, Amazon Artist accounts miss 175M fans that these 3 services reach for free

Most artists use their free Artist accounts on Spotify, Apple Music, Amazon Music, and Bandsintown to help market their music.

While services vary, each one offers free music analytics and promotional tools.

But there are three more free Artist accounts available from major music services that most artists and music marketers overlook. Those not using these platforms are failing to reach 175 million potential fans.

Indian music streaming service JioSaavn offers ArtistOne to provide artists with analytics playlists, ‘shorties’ short videos, and livestream capabilities. JioSaavn has more than 104 million monthly active users.

Pandora AMP helps artist reach their fans among Pandora’s 64 million active users with the usual analytics and perhaps the most robust free marketing toolkit of any music streaming service. Pandora AMP offers great opportunities for artists to grow their US fanbase.

Major European-based streamer Deezer has launched Deezer for Creators to help artists, their teams, and podcasters with analytics; promotional tools, and charts. Deezer has an estimated 7 million global users.

Bruce Houghton is Founder and Editor of Hypebot and MusicThinkTank and serves as a Senior Advisor to Bandsintown which acquired both publications in 2019. He is the Founder and President of the Skyline Artists Agency and an online professor for the Berklee College Of Music.

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