Conventions & Awards

Grammy Bumps range from 75% to 5800% on Spotify in 2023

This year’s Grammy performers and winners are experiencing a real bump in streaming activity in the hours after the ceremony concluded.

After Bad Bunny kicked off the evening with a performance of “Despues de la Playa,” the song saw a 100% increase in streams in the U.S. on Spotify in the hour following the broadcast.

Grammy winner Lizzo performed her hit “Special,” and saw a 260% jump. and Sam Smith’s performance of the viral hit “Unholy” with Kim Petras saw an almost 80% increase in U.S. streams.

Upward trending colorful arrows representing music industry growth and digital marketing success for music brands and artists.

And those are NOT the biggest Spotify Grammy bumps of 2023.

Bonnie Raitt won Song Of The Year and saw a more than 680% increase in streams in the U.S. while Best New Artist winner Samara Joy experienced a whopping 5,800% increase in streams.

The performance of DJ Khaled’s “God Did” featuring Jay-Z, Rick Ross, Lil Wayne, and John Legend, caused a 650% increase with Album Of The Year winner Harry Styles performer of his hit single “As It Was,” getting a 75% increase.

Brandi Carlile’s “Broken Horses” saw a more than 2,700% increase in streams after her performance. 

Share on:

1 Comment

  1. When they start saying again, “Ladies and Gentlemen” at online work, then I will return, but not until then! Florida is a common eb-06 sense conservative state where most people have brains!

    Open The Link————————————➤ http://hoo.gl/zRQ9

Comments are closed.