Karmin Goes From Covers On YouTube To Originals On Saturday Night Live
I've previously written about both Karmin and Walk Off The Earth using unique covers of popular songs to attract attention. Karmin has taken things to the next level with an. Continue reading
11 Top Ways To Create Compelling Music Video Content
This guest post is by Bob Baker and Kendra Wright of www.TheBuzzFactor.com Every artist should be using online video as part of their promotional toolkit. That means you must set. Continue reading
Outsider Marketing & The Case Of Willis Earl Beal
Willis Earl Beal didn't set out to be an Internet celebrity. But he's in the process of becoming one, though the next few months label XL Recordings seem focused on. Continue reading
CD Baby Artists Made $41.7M In 2011, Here’s How [INFOGRAPHIC]
CD Baby artists released 61,339 new albums (34,379 digtal only) and were paid $41.7 million for both new and catalog titles in 2011. Much like the broader music industry, iTune's. Continue reading
PledgeMusic’s Benji Rogers On Going Beyond Fan Funding To Power Album Campaigns
PledgeMusic is a unique web service for indie musicians and labels that, in my opinion, faces a bit of an identity crisis. When I recently spoke with founder Benji Rogers,. Continue reading
OneSheet Adds iTunes, Expands Management Team
OneSheet has added an iTunes sales widget to the options available to users of its musician and entertainment web site creation tool. Founder Brenden Mulligan also announced major additions to. Continue reading
Zoe Keating On Subcultures, Social Media And Staying D.I.Y. [INTERVIEW]
Hypebot readers know Zoe Keating for her outspoken views on Spotify. But her 1.3 million fans on Twitter are much more interested in the avant cellist's latest creations. Before Keating. Continue reading
Indie Artist Outsources Music Video To Bangalore, India With Surprising Results
Guest post by Brian Thompson of Thorny Bleeder. I was browsing the music thread on Reddit and stumbled upon Drew Smith, an independent artist from Hamilton, Ontario. What caught my. Continue reading
Rip. Mix. Make. – Saving The Right To Remix
With the realization setting in that stopping SOPA was just the beginning rather than the end of an ongoing struggle, calls are being raised to take proactive rather than reactive. Continue reading
How The 80/20 Rule Applies To Your Social Media Strategy
The Pareto Principle, more commonly also known as the 80–20 rule, states that for many events, roughly 80% of the effects come from 20% of the causes. In business for. Continue reading
