Premiumization 101 for Musicians

What is the value of music in the digital age? Music conveys emotions and is abundant which can make it hard to sell as a product. Musicians are finding other. Continue reading

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Getting It Done: The Week In D.I.Y. & Indie Music

Music Video Strategies For Promotion And Monetization The Lumineers Left Brooklyn To Build An Indie Career From Denver Agile Marketing For DIY Musicians Merchbox Delivers A Curated Subscription Box Of. Continue reading

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Ustream Opens Pay-Per-View To General Public Including “Your Brother’s Band”

This week live streaming platform Ustream launched their Open Pay-Per-View (OPPV) program after extensive beta testing. The service is available to all Ustream users and requires no upfront costs with. Continue reading

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ZankMe: Quick Instant Download Cards That Capture Fan Data

ZankMe makes it easy for musicians to upload music, videos and other digital media and print their own custom download cards, stickers and t-shirt hangers that can be sold or. Continue reading

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The Lumineers Left Brooklyn To Build An Indie Career From Denver

The Lumineers, who are currently getting booked almost everywhere in the wake of their Grammy noms for Best New Artist and Best Americana Album, are one of the stronger examples. Continue reading

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Music Ticketing News: Limited Run, Eventbrite x Facebook, TapCanvas, Ticketmaster

Recent music ticketing news includes the launch of a ticket selling module on Limited Run's D2F ecommerce platform. Eventbrite quickly integrated their services with Facebook's newly launched "Buy Tickets" button. Continue reading

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The Power of Personal – When Traditional Marketing Still Counts

Even with the shift towards marketing everything online, traditional marketing still counts. Nothing can replace face-to-face interactions and word of mouth is still a powerful way to get people interested. Continue reading

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Music Video Strategies For Promotion And Monetization

By Caroline Bottomley of Radar Music Videos (@radarmusicvideo). Caroline Bottomley from Radar Music Videos recently chaired a panel at the legendary music industry conference Midem. Top industry professionals discussed strategies. Continue reading

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Band Interview Tips: How to Make the Most Out of Your Interview

Preparing for an interview? Make sure to have everything in order before you start answering questions. Preparing will help you make a better impression. Check out some interview tips from. Continue reading

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Why Did Bjork’s Kickstarter Fail? It Was Lame

By Mike Masnick of Techdirt. Nearly two years ago, we had a post pointing out that it was silly for people to complain when the "rich and famous" made use. Continue reading

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