Using A/B Testing To Inspire New Music Marketing Approaches
Ferren Gipson is a digital marketer specialising in the art and design sectors, writer for ArtCream, musician with Pandr Eyez and freelancer for those who want a more beautiful, usable online space.. Continue reading
How To Run Your Own Social Network: Backplane Opens Lady Gaga’s Platform To All
Though sometimes described in such forms as "Lady Gaga's Backplane," the social networking company is actually an independent entity and Lady Gaga is an investor and shining star. Backplane gradually. Continue reading
A2IM Names Libera 2014 Independent Music Nominees
[UPDATED] U.S. independent music trade group A2IM has named the nominees for its 2014 Libera Awards. Designed to showcase the diverse landscape of independent artists and the companies that support. Continue reading
Making Music Xray Work For You
By Andrew Apanov of Dotted Music and We Spin, a marketing education platform for musicians. For a Hypebot readers discount on We Spin’s program, please see the end of the. Continue reading
Kickstarter Introduces Creator Handbook
5 years in, Kickstarter has introduced a guide to launching effective crowdfunding campaigns. "It’s your one-stop guide to designing a solid Kickstarter project, presenting it effectively, finding backers, and delivering. Continue reading
Counterfeit Merchandise: The Music Industry’s Unspoken Challenge
With the rise of digital merchandising comes a lot of look alikes. Everyone wants "in" on the successful artists' career – sometimes this means the illegal download and/or streaming of. Continue reading
How To Get More Gigs [Dave Kusek]
Gigging is, without a doubt, a critical income stream for every artist. Securing gigs is extremely competitive, but going in with a plan can give you the jumpstart you need. Continue reading
Last Week’s Most Read Posts On Hypebot
Zoe Keating Faces A New Challenge, Can You Help? Must Watch: John Oliver On Net Neutrality Beats Ian Rogers, Trent Reznor To Move To Apple Rolling Stones Pay Backup Singers. Continue reading
Getting It Done: The Week In D.I.Y. & Indie Music
Lindsey Stirling On YouTube As A DIY Platform: "I can be the kind of artist I want to be." After SoundCloud Deletions, Kaskade Plans His Own Music Platform YouTube Battle. Continue reading
