What the Ad Industry Can Teach You About Running Your Band Like a Brand

By Tyler Perry on Sonicbids Blog Your band is your brand. Whether you like it or not, that's just the truth. Your music is your product, your fans are your customers, your genre. Continue reading

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The Cost Of Breaking A Major Label Act

By Bobby Owsinski on Music 3.0 Blog The latest IFPI (International Federation of the Phonograph Industry - boy, is that name outdated) recently came out with a report about the state of the music industry. Continue reading

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[INFOGRAPHIC] Facebook vs. Snapchat

By Lisa Hallgren on DPFOC.com As the MD of a digital marketing company, I know that social media is now a huge part of digital marketing and it has really revolutionized the. Continue reading

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EDM From 30,000 Feet

By Dave Blue of GEOclubbing A new industry report from EDMTCC provides the most comprehensive look to date at the dynamics driving the surge of EDM in the United States. Titled “The EDM. Continue reading

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How to Run a Proper Social Media Contest Your Fans Will Love

By Tyler Allen on Sonicbids Blog  I had a guy approach my company about sponsoring a talent show. I always dig a good talent show, and it made sense with my work, so I. Continue reading

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6 Tips for Your Holiday Email Campaigns

By Amanda Krebs on the FanBridge Blog The inbox can be daunting when December rolls around, but we’re here to help you craft a powerful campaign that will cut through the. Continue reading

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Not Another Streaming Debate

Guest post by LIVIA TORTELLA of Black Box In 2009, Jordan Kurland invited me to my first Bandwidth Conference when it was hosted in San Francisco; great name, no press, invitation only. The space was perfect for productive. Continue reading

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5 Types of Music Publicists That Indie Artists Should Avoid

By Laura Goldfarb on Sonicbids Blog It's time for me to come clean – at one point or another in my career, I've been guilty of being all of the types of publicists below, and as. Continue reading

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2014: The Year Nothing In Music Broke, and Nothing Got Fixed

By Cortney Harding on This Week In Music Tech. This was the year of the treadmill. I mean that both for me personally (ever train for an ultra-marathon during a. Continue reading

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Indie Artists Receive +50% Of All GRAMMY Nominations For 5th Consecutive Year

A recent release by American Association of Independent Music (A2IM) recognized and congratulated the noteworthy talent coming from the independent music sector. For five years in a row, independent music. Continue reading

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