On The Road With DJ Shadow Part 4: The Merchandising Approach

Michael Fiebach is the Project, Marketing and Merchandise Manager for DJ Shadow. As they've crossed North America on tour, Michael has  offered an exclusive look inside how they market and. Continue reading

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How PROs Hurt Creativity & Weaken Local Ecology

(Updated) Recently, I spoke with Mike Masnick, who is the founder of TechDirt, a leading technology and insight blog. In this interview, Masnick share his thoughts on how performing rights. Continue reading

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Top 10 Best Places To See A Rock Concert In US

Songkick, a live music database, has released a study that reveals the top ten US cities for seeing a rock show. The top ranking is base on the number of. Continue reading

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On The Road With DJ Shadow Post #3 – Which Marketing Channels Are Working And Why

Michael Fiebach is the Project, Marketing and Merchandise Manager for DJ Shadow. As Michael and DJ Shadow have crossed North America on tour, Hypebot readers have been getting an exclusive. Continue reading

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Using Groupon To Sell More Concert Tickets

Online service Groupon offers locally based discounts which only go into effect if a specific number agree to participate. If 50 people sign up to buy, for example, a pizza. Continue reading

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Video: Monetizing The Concert Experience

Midem recently posted the video of a portion of the panel I hosted earlier this year, Monetizing the Concert Experience, and after yesterday's dismal earnings report from Live Nation it. Continue reading

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Live Nation Q3 Down, Promises A More Social Future

News & Commentary: To almost no ones surprise, Live Nation reported a drop in net income for the quarter ending September 30th to $51.4 million from $69.25 million last year.. Continue reading

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Survey: Youth 12-24 Go To 50% Fewer Concerts Than They Did A Decade Ago

Income from touring was supposed to help make up for falling artist income from recorded music sales; and more than one label 360 deal has been calculated on the same. Continue reading

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Survey: Is Merchandise Helping To Offset Lower Recorded Music Sales?

As sales of recorded music have fallen, the importance of merchandise sales has grown for most artists as well as many record labels. But with the world economy stalled and. Continue reading

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Giga Tools Launches, A New Event Management Tool; 25 Free Accounts Offered To Hypebot Readers

GigaTools is a promotional tool for DJ's, musicians, record labels and booking agents to manage, promote and share their event schedules online. Artists can integrate their events schedule with any. Continue reading

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