Drake’s “More Life” Is The New Normal In Streaming
Like Ed Sheeran days before, Drake has shattered multiple streaming records with the release of his 20 track "playlist" More Life. But with this release, Drake is also rewriting longstanding rules. Continue reading
7 Reasons Why Spotify Finally Has Real Leverage Negotiating With The Major Label Groups
Spotify is reportedly getting close to finally signing new deals with the major labels; and if those same sources are correct, it will be at a lower per stream royalty. Continue reading
WMG Launches ‘Streaming First’ Record Label
Warner Music Group has launched a new imprint, Artists To Watch Records, that will identify singles with the potential to become global streaming hits; and the record company already has. Continue reading
It’s All About ‘Location’ For Pandora Trendsetter Khalid
Here we explore the newfound success of R&B/soul singer Khalid, as well as the persistence of the theme of geographical location in his music, with much of the music on. Continue reading
MelodyVR Pacts With Universal Music, It’s Second Major Deal
Music virtual reality company EVR Holdings announced Monday that its MelodyVR subsidiary has signed a licensing and revenue share agreement with Universal Music, the world's biggest music group. The company. Continue reading
Ed Sheeran’s ‘Divide’ Breaks 1st Week Album Record In 4 Days
Ed Sheeran’s new record ÷ (‘Divide’) has smashed the previous record for most first week streams of an album in a little over 4 days. The previous first week record. Continue reading
Ed Sheeran’s Streaming Success Spreads To YouTube, “Divide” Passes 1 Billion Views Just Days After Release
Ed Sheeran appears to have cracked the streaming music marketing code. Alongside a record breaking debut on Spotify – including smashing first day, one day and other records – his. Continue reading
Mass Appeal Lands $6 Million Investment From Universal Music, Usher, Nas, Others
Last year, Universal Music Group began investing in music focused films; and today they expanded their content interests with a big bet on NYC based graffiti/hip hop culture and lifestyle. Continue reading