6 Ways Artists Can Prepare For The Holidays
For bands and artists, the holiday season is an important time. With December now right around the corner, we’re looking at six strategies artists can use to make the most. Continue reading
A Guide To Pitching To Music Press
As hard as it may be, being able to pitch yourself to press remains a massively important element of achieving music industry success. Here, we walk artists through a twenty-two. Continue reading
Travis Scott, J Balvin, McDonald’s and The Power Of Smart Music Marketing
From Travis Scott’s special Cactus Jack Meal to a partnership with reggaton star J Blavin, fast food giant McDonald’s is successfully using music to drive its brand forward. By Laura. Continue reading
Springsteen’s ‘Your Hometown’ Anchors New Biden Ad [VIDEO]
Bruce Springsteen has shared his 1984 hit, “My Hometown” and recorded the voiceover for a new campaign ad for Democratic presidential nominee Joe Biden. “Scranton, Pennsylvania. Here, success isn’t handed. Continue reading
7 Ways To Earn Money Through A Music Website
Operating in an industry that has been turned upside down, DIY musicians are forced to be even more creative about how they generate revenue. We explore seven ways artists can. Continue reading
How Ghostemane Is Redefining Music Industry Success [VIDEO]
In this case study of industry success, James Shotwell explores the unique path forged by American rapper, singer, and songwriter Ghostemane, who has managed to rise to industry prominence and. Continue reading
Does Your Social Media Account Fit One Of These 3 Categories?
If, as an artist, you’ve been sinking a lot of time and energy into your social media accounts without seeing much in the way of traction, it may be because. Continue reading
5 Tricks To Get The Most From Your Music Livestream
With in-person shows still off the table, livestreams continue to be more popular than ever – but why should artists limit themselves to the duration of the performance? Here we. Continue reading
How YouTube Can Drive Music Industry Growth [MARK MULLIGAN]
The Western music industry is failing to capitalize on the revenue potential of YouTube, writes MIDiA top analyst Mark Mulligan. By Mark Mulligan of MIDiA and the Music Industry Blog. Continue reading
What Is ‘Niche Marketing,’ And How Can It Help You Monetize Your Fanbase?
Like in any business, a music business niche market represents a subset of consumers on which a particular product is focused. Here, we look at how to identify and focus. Continue reading
