Using A/B Testing To Inspire New Music Marketing Approaches
Ferren Gipson is a digital marketer specialising in the art and design sectors, writer for ArtCream, musician with Pandr Eyez and freelancer for those who want a more beautiful, usable online space.. Continue reading
How To Run Your Own Social Network: Backplane Opens Lady Gaga’s Platform To All
Though sometimes described in such forms as "Lady Gaga's Backplane," the social networking company is actually an independent entity and Lady Gaga is an investor and shining star. Backplane gradually. Continue reading
7 Tips For Marketing Your Music On Streaming Services
We're in a weird transitional period in relationship to streaming music services. It's hard to know which service will survive and whether or not focusing on streaming alternatives to Spotify. Continue reading
Counterfeit Merchandise: The Music Industry’s Unspoken Challenge
With the rise of digital merchandising comes a lot of look alikes. Everyone wants "in" on the successful artists' career – sometimes this means the illegal download and/or streaming of. Continue reading
How To Get More Gigs [Dave Kusek]
Gigging is, without a doubt, a critical income stream for every artist. Securing gigs is extremely competitive, but going in with a plan can give you the jumpstart you need. Continue reading
The Week In Music Commentary
3 Undiscussed Game Changing Elements Of The Merger Of Apple and Beats Upward Spiral: The Future of Music And Advertising In Cars Everybody Needs NPR So Georgia State Is Ending. Continue reading
Getting It Done: The Week In D.I.Y. & Indie Music
Lindsey Stirling On YouTube As A DIY Platform: "I can be the kind of artist I want to be." After SoundCloud Deletions, Kaskade Plans His Own Music Platform YouTube Battle. Continue reading
MusicThinkTank Weekly Recap: 18 Ways Musicians Can Make Money
Dave Cool | 18 Ways Musicians Can Make Money Simon Tam | 2 Things That You Can Do Today to Start Making Music Industry Contacts Brian Hazard | What Artists. Continue reading
REWIND: The New Music Industry’s Week In Review
John Oliver's Funny, Smart And Dead-On Explanation Of Net Neutrality Zoe Keating Faces A New Challenge, Can You Help? Apple iOS 8 Adds Hands Free Shazam Song Recognition, But No. Continue reading
Mayo Music: “Learn from artists who are killin’ it”
Mayo Music is a new interview series on Tumblr/YouTube. Dan Polaske has been posting very in-depth interviews for the last couple of months with musicians who've had some specific success. Continue reading
