EDM Fans vs. Other Music Fans [STUDY + ANALYSIS]
Now that North America has widely embraced electronic music, it’s become the scene to watch and capitalize on for brands and marketers. Taking that into account, online ticketing platform Eventbrite. Continue reading
Okkervil River Looks Back With 8-Bit Game For ‘The Silver Gymnasium’
With the debut of "The Silver Gymnasium" right around the bend, Okkervil River turned to frontman Will Sheff's childhood for creative marketing inspiration that's connected to their music. Sheff worked. Continue reading
Steve Aoki’s Manager On Getting Famous Online: Stop Promoting and Start Entertaining
The folks at JustGo Music managed to slow down Steve Aoki's manager Matt Colon long enough to discuss how Aoki got so famous online. Aoki has capitalized greatly on his. Continue reading
Music Marketing With Facebook’s New Shared Photo Albums
This week Facebook introduced Shared Photo Albums giving you the ability to create an album and have groups of people contribute pics. It's being gradually rolled out but soon you. Continue reading
Fonts and Branding: How Typography Affects Your Identity in the Music Industry
Look in the mirror – is the image you project true to your reflection? How you represent yourself behind the scenes is just as important as how you carry yourself. Continue reading
The Tools of Music Fan Engagement [Part 4]: Twitter Basics
So far Bandzoogle's “The Tools of Music Fan Engagement” series has covered blogging, email newsletters, and Facebook. The next tool we’re going to cover is Twitter. Twitter is a social. Continue reading
Facebook’s Embedded Posts Go Live To All
Yesterday Facebook announced that Embedded Posts are now available for posting any public post to one’s site or blog. Improvements since the initial launch in July include the ability for. Continue reading
Beyond Mixtape 2.0: Illegal On The Charts, Legal Via BitTorrent
These days hip hip mixtapes are typically composed of original and purloined audio in a creative mix designed to build an artist's brand through free digital giveaways. One such free. Continue reading
REWIND: The New Music Industry’s Week In Review
Forbes Names World's Best Paid DJs Beats Music: Daisy Gets A Name, Hiring More Staff Google Integrates SoundCloud With Google+, Search 5 Tips For Breaking Into Music For Film By. Continue reading
The Many Paths To A Successful Music Comeback
By David Bakula @davebakula of Nielsen Entertainment. "Don’t call it a comeback I’ve been here for years" – LL Cool J 'Mama Said Knock You Out' Comebacks are no simple feat. Continue reading
