Direct-To-Fan Holds Much Promise, Many Problems
By Kyle Bylin (@sidewinderfm), founder and editor of sidewinder.fm, a music and tech think tank. The notion of artists selling music directly to their fans holds a powerful allure. Why pay to distribute. Continue reading
Marketers Look Forward To Twitter #Music Data Trove
By Eliot Van Buskirk of Evolver.fm. Twitter is a data goldmine, one reason its awesomely-designed new music app has a fighting chance even though it doesn’t see the whole internet.. Continue reading
REWIND: The New Music Industry’s Week In Review
Why Modern Musicians Should Care About Metadata Chirpify Adds $2 Million In Funding, Signs Lil Wayne, Snoop Dogg & Puma For In-Stream Social Commerce Think A Big Festival Play Can. Continue reading
Getting It Done: The Week In D.I.Y. & Indie Music
Get More Fans Is A Mindblowingly Complete DIY Guide To The New Music Business Record Store Day Drives Impressive Sales Boost A2IM Announces Indie Artist & Label 2013 LIBBY Awards. Continue reading
Buying Facebook Likes Costs You Money While Reducing Real Likes And Fan Engagement
By Michael Brandvold @michaelsb of Michael Brandvold Marketing. I have said a number of times you shouldn’t buy Twitter followers or Facebook likes because you aren’t buying real fans, you. Continue reading
Amatorski Creates Beautiful HTML5 Toy From Song
By Eliot Van Buskirk of Evolver.fm. You might not have heard of the Belgian band, Amatorski. Neither had we, but The Guardian UK called them “the best Belgian act around,”. Continue reading
Music Ad Watch: Beyonce’ “Standing In The Sun” For H&M [VIDEO]
Beyonce’ appears to be be rolling out her new album one song at a time via commercial tie-ins. A couple of week’s ago it was a Pepsi ad using the. Continue reading
Portugal. The Man Reaches Fans With Evil Friends Digital Sticker App For iOS
By David Chaitt (@chaitters), a SoundCtrl Board Member. Going to Ad Age Digital Conference, I had little or no understanding of photo app developer Aviary. Tobias Peggs, their CEO, was. Continue reading
Get More Fans Is A Mindblowingly Complete DIY Guide To The New Music Business
Jesse Cannon and Todd Thomas's new book, titled "Get More Fans," is more accurately described by the subtitle "The DIY Guide to the New Music Business." At a bit over. Continue reading
Qello Launches Blog With Ben Tong Forres, An Example Of Smart Music Tech Marketing
Early this month Qello, a streaming library of HD music concerts and documentary films, launched Inside the Q, a music blog designed to feature Qello content. Last last week they. Continue reading