How Flight Drummers Got 500,000 YouTube Views In 10 Months

Flight Drummers is a drumming education company that used YouTube to grow their services and events. Over a course of 10 months they grew a small YouTube channel to a. Continue reading

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REWIND: The New Music Industry’s Week In Review

Beats Music Acquires Topspin Media, Will Spotify Continue Topspin Deal? Spotify Acquires The Echo Nest, Sources Estimate $100 Million Purchase Price Wiz Khalifa Releases Paid Sticker Pack For Multiple Messaging. Continue reading

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BalconyTV Hopes Acquisition By The Orchard Will Solve Business Model Quandaries

BalconyTV launched in 2006 as a video art experiment that morphed into shooting some musicians on the balcony which set the stage for BalconyTV's worldwide presence. The Orchard yesterday announced. Continue reading

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How To Get All The Cred Of Playing SXSW Without The Time And Expense

Headed to SXSW? You're not the only one. Many music hopefuls travel to Austin, TX this time of the year hoping to notice or be noticed. Like any adventure, it's. Continue reading

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EDM x Big Brands: #7x7UP Campaign Features Tiësto and 6 Emerging DJs

Watching the progress of EDM is fascinating with its sudden acceleration in the U.S. and the resulting business moves. EDM and big brands have already found ways to connect but. Continue reading

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Wiz Khalifa Releases Paid Sticker Pack For Multiple Messaging Apps Via TextPride [Updated]

As awareness of messaging as a social phenomenon in its own right grows, awareness of the role of stickers in monetizing free messaging apps is also growing. Stickers represent one. Continue reading

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Spotify Spotlight Debuts New Round Of Global & Regional Artists

This week Spotify announced a new crop of artists to be featured in their Spotlight on New Music playlist and in related campaigns. Two of the artists, MØ and Foster. Continue reading

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Sell Your Act With Music “Metrics That Really Matter”

In an age when social proof is taken seriously at all levels of the game, with Likes and Follows serving as a proxy for caring and support, it's important that. Continue reading

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How Should You Respond When Your Band’s Fans Do Wrong?

We talk so much about connecting with fans and encouraging fans to spread the word that we never get around to what happen when fans do bad things and connect. Continue reading

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#Fangagement: Artists Crowdsourcing Opinion – Interview 5: Michael Shoup (@12SouthMusic)

Interview by C. Vincent Plummer (@cvpmusic) – co-founder and social strategist for Bedloo.com Michael Shoup, 12South Music I am here today with Michael Shoup. He is a musician, designer and digital entrepreneur—who. Continue reading

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