Be Your Fans’ Biggest Fan
Guest post by Julian Weisser (@iamweisser), Boston entrepreneur, advisor to creatives, & writer of Ideas Then Lemonade. The emergence of social media as a key strategy in the promotion and. Continue reading
Social Media Tool Updates From Pinterest, Twitter, Instagram, Facebook
Updates to a variety of key social media tools used by musicians may help your marketing efforts. Pinterest has officially added business accounts, Twitter now supports emailing individual tweets and. Continue reading
Marketing YouTube’s Greatest Hit: Psy’s Gangnam Style Music Video
Since I last wrote about Psy's "Gangnam Style" music video the fate of Psy remains uncertain. He's now either the biggest one hit wonder in the world or the guy. Continue reading
5 Tips For Identifying & Connecting With Music Bloggers For Music Coverage
Getting coverage of one's music on music blogs and websites is an important part of reaching new fans and keeping older fans excited. Unfortunately there's not a master list of. Continue reading
Upward Spiral 14: Interview With Joey Flores Of Earbits, Internet Radio Royalties, Startups & More
This episode has the guys talking with Joey Flores, founder of streaming service Earbits, for a lively discussion about internet radio royalties and what it takes to be a start-up. Continue reading
New York Rock Exchange Introduces Song Investing For Superfans
The New York Rock Exchange may at first appear to be a new form of investing in songs. Though that is a key element of the Exchange, owning shares seems. Continue reading
Trends And Behaviors For Effective Email Marketing [INFOGRAPHIC]
One of the most proven and effective ways for an artist to connect with their fan base is through the collection of email addresses. While Facebook Likes and Twitter followers. Continue reading
The Most Honest Interview About the Music Industry Ever, Featuring Jacke Conte of Pomplamoose
The following interview is a lightly edited and condensed trascript of an episode of The Upward Spiral, Hypebot's music and tech podcast. Jason Spitz: Welcome Jack Conte. Jack Conte: Hello. Continue reading
Monetizing YouTube Content With Merchandise Annotations
Guest post by Valeria Bornstein of Fame House YouTube is one of the most pervasive social media outlets for both music discovery and fan engagement. As one of the world’s leading online video. Continue reading