Upward Spiral #12: The Roles Of Major Labels Today, Importance Of Music Charts, And More
In this episode, the guys are joined by music industry veteran and digital expert Rynda Laurel (Smashing Pumpkins, Chuck D / Public Enemy, Afghan Whigs), diving into a series of deep discussions on. Continue reading
Fan Sharing On Facebook Is Worth $4.20 + More Findings [STUDY]
Looks like all those shares and retweets that artists and their teams constantly seek could be worth more than we may even realize. In a recent study conducted by independent. Continue reading
Beyond The Music: How Artists Create Communities
Guest post by Richard Pulvino (@rpulvino) of sidewinder.fm, a music and tech think tank. The word “community” is thrown around too loosely these days. Social media marketers work to convince fans. Continue reading
5 Tips To Increase Your Band’s Reach On Facebook Despite Recent EdgeRank Changes
Recently posts on Facebook Pages have seen a marked reduction in reach with fewer people than ever viewing and interacting with Page content. Though it's tempting to consider throwing one's. Continue reading
Facebook Pages Experiencing Less Reach With Revised EdgeRank
Many artists and/or their social media management teams have surely noticed a drop in their Facebook “average reach” over the past several weeks. The reason is because Facebook has made. Continue reading
#CMJ 2012 Wrap-Up: Event Overview, Barriers to Entry, Leveraging Digital & More
Today marked the final day of panel discussions during CMJ Music Marathon in New York City. Most rooms were packed with primarily young, fledgling musicians and music business professionals looking. Continue reading
How To Get More Views On YouTube
Guest post by Katonah Coster of Fame House Not surprisingly, artists and music brands have lately come to view YouTube network as one of the most critical pieces of their digital marketing strategies.. Continue reading
The Future Of Music Charts
Guest post by Kyle Bylin of sidewinder.fm, a music and tech think tank. "In recent years, Billboard has increased the number of charts it publishes, as well as their feature density." I. Status. Continue reading
Hot Chip Fans Take Charge Of Marketing Crowdfunded Shows On Songkick Detour
Repost from Mike Masnick of TechDirt. We recently wrote about a new feature from Songkick, called Detour, that can be used to crowdsource a concert to guarantee for a performer. Continue reading
“Data Is The New Hustle” – Is The Music Business Getting Any Fairer?
During last Tuesday’s SF MusicTech Summit, I had the privilege of moderating a panel alongside several top minds within music and technology, where a short, yet powerful quote was said. Continue reading