Musicians: Most of Your Videos Aren’t Viewed Completely

Guest post by Brian Thompson of Thorny Bleeder Musicians… something to consider: Here's a quote taken from the latest Lefsetz Letter:  "Less than 7% of music videos watched online are watched. Continue reading

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Musicians: Solve Your Obscurity Problem & The Rest Will Follow

Guest post by James Aviaz (@jamesaviaz), blogger and Marketing Manager for Songtrust at Downtown Music. Current thinking suggests that being an independent artist ‘sucks’ – paltry payouts from streaming services,. Continue reading

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The 10 Most Read Hypebot Stories Last Month

Did you miss anything? From finding out who the world's top paid DJs and drummers are, to learning from artists who are being taken to new heights through the digital. Continue reading

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Presskit.to: A Musician’s Mobile Business Card

Considering how heavily saturated today’s music space is these days, just getting people’s time of day is, needless to say, challenging. While earning the attention of potential fans is tough. Continue reading

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Indie Band Shares Tips On Following Warped Tour To Sell CDs

Following bands on tour isn't behavior reserved for superfans and vendors. Musicians also follow tours and Warped Tour has become a focus for emerging bands hoping to connect with attendees. Continue reading

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Facebook Finally Cracks Down On Fake Likes, Is Twitter Next?

While it's easy to scoff at the value of judging musicians by the number of Facebook Likes their pages receive or by the number of Twitter followers they've acquired, those. Continue reading

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Creative Music Videos: Father Tiger, Super Stereo Surf & Linkin Park

Music videos using social media combined with mobile and web technologies continue to break new and entertaining ground.  For a little Friday fun I present three music videos beginning with. Continue reading

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Upward Spiral Podcast #8: Music’s Generation Gaps, Music Apps Communities & More

Hypebot presents the eighth episode of The Upward Spiral Podcast, an ongoing discussion of the new music industry featuring Kyle Bylin of Live Nation Labs (and former Hypebot Editor), music industry consultant Jason Spitz (Former Director of. Continue reading

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MTV Ups The Digital Ante For The 2012 VMAs

As MTV’s highly anticipated Video Music Awards draws closer (airing next Thursday 9/6 from the Staples Center in Los Angeles), the network has begun to focus deeply on individual platforms. Continue reading

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7 Branding Tips For Musicians Who Hate Branding

Hate the word "brand" so much you just want to skip reading this post and go on attack in the comments? Hold on there buddy! Stefan Aronsen has found a. Continue reading

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