Grizzly Bear Tweets: Buying Albums Is The Best Way To Support Bands
Grizzly Bear, an indie rock band based in Brooklyn, seems to have a way with setting off discussions on Twitter. Recently they posted about what they feel helps them most. Continue reading
CASE STUDY: Students Use Cyber PR, Next Big Sound & Topspin To Boost Dove Awards
The Recording Industry department at Middle Tennessee State University has partnered with Ariel Hyatt of Ariel Publicity to create a Cyber PR course exploring the intersection of social media with engaged behavior, PR,. Continue reading
Gaga Gets It: New Release “Not Just An Album”
Single track downloads dealt a lethal blow to albums – unless artists find ways to reinvent them. Talking a page from the Bjork playbook, the Lady Gaga told her fans. Continue reading
Alternative Touring Projects Get Attention For Creativity Beyond The Music
Josh Urban is touring by train and playing on the streets. Yet he’s “taking the world on tour” via hashtags and social media. Jack Kennedy’s traveling by bus and recording. Continue reading
2013 Midem Music Marketing Competition Opens
The annual midem conference, taking place in Cannes in January, is holding a marketing competition for most innovative use of music in a campaign and best music placement in advertising.. Continue reading
Musicians: Most of Your Videos Aren’t Viewed Completely
Guest post by Brian Thompson of Thorny Bleeder Musicians… something to consider: Here's a quote taken from the latest Lefsetz Letter: "Less than 7% of music videos watched online are watched. Continue reading
Musicians: Solve Your Obscurity Problem & The Rest Will Follow
Guest post by James Aviaz (@jamesaviaz), blogger and Marketing Manager for Songtrust at Downtown Music. Current thinking suggests that being an independent artist ‘sucks’ – paltry payouts from streaming services,. Continue reading
The 10 Most Read Hypebot Stories Last Month
Did you miss anything? From finding out who the world's top paid DJs and drummers are, to learning from artists who are being taken to new heights through the digital. Continue reading
Presskit.to: A Musician’s Mobile Business Card
Considering how heavily saturated today’s music space is these days, just getting people’s time of day is, needless to say, challenging. While earning the attention of potential fans is tough. Continue reading
Indie Band Shares Tips On Following Warped Tour To Sell CDs
Following bands on tour isn't behavior reserved for superfans and vendors. Musicians also follow tours and Warped Tour has become a focus for emerging bands hoping to connect with attendees. Continue reading
Facebook Finally Cracks Down On Fake Likes, Is Twitter Next?
While it's easy to scoff at the value of judging musicians by the number of Facebook Likes their pages receive or by the number of Twitter followers they've acquired, those. Continue reading
