Gaga Gets It: New Release “Not Just An Album”
Single track downloads dealt a lethal blow to albums – unless artists find ways to reinvent them. Talking a page from the Bjork playbook, the Lady Gaga told her fans. Continue reading
Alternative Touring Projects Get Attention For Creativity Beyond The Music
Josh Urban is touring by train and playing on the streets. Yet he’s “taking the world on tour” via hashtags and social media. Jack Kennedy’s traveling by bus and recording. Continue reading
2013 Midem Music Marketing Competition Opens
The annual midem conference, taking place in Cannes in January, is holding a marketing competition for most innovative use of music in a campaign and best music placement in advertising.. Continue reading
Musicians: Most of Your Videos Aren’t Viewed Completely
Guest post by Brian Thompson of Thorny Bleeder Musicians… something to consider: Here's a quote taken from the latest Lefsetz Letter: "Less than 7% of music videos watched online are watched. Continue reading
Musicians: Solve Your Obscurity Problem & The Rest Will Follow
Guest post by James Aviaz (@jamesaviaz), blogger and Marketing Manager for Songtrust at Downtown Music. Current thinking suggests that being an independent artist ‘sucks’ – paltry payouts from streaming services,. Continue reading
The 10 Most Read Hypebot Stories Last Month
Did you miss anything? From finding out who the world's top paid DJs and drummers are, to learning from artists who are being taken to new heights through the digital. Continue reading
Presskit.to: A Musician’s Mobile Business Card
Considering how heavily saturated today’s music space is these days, just getting people’s time of day is, needless to say, challenging. While earning the attention of potential fans is tough. Continue reading
Indie Band Shares Tips On Following Warped Tour To Sell CDs
Following bands on tour isn't behavior reserved for superfans and vendors. Musicians also follow tours and Warped Tour has become a focus for emerging bands hoping to connect with attendees. Continue reading
Facebook Finally Cracks Down On Fake Likes, Is Twitter Next?
While it's easy to scoff at the value of judging musicians by the number of Facebook Likes their pages receive or by the number of Twitter followers they've acquired, those. Continue reading
Creative Music Videos: Father Tiger, Super Stereo Surf & Linkin Park
Music videos using social media combined with mobile and web technologies continue to break new and entertaining ground. For a little Friday fun I present three music videos beginning with. Continue reading
Upward Spiral Podcast #8: Music’s Generation Gaps, Music Apps Communities & More
Hypebot presents the eighth episode of The Upward Spiral Podcast, an ongoing discussion of the new music industry featuring Kyle Bylin of Live Nation Labs (and former Hypebot Editor), music industry consultant Jason Spitz (Former Director of. Continue reading
