Top Ad Agency Edelman Tells Brands How To Engage The Ever-Evolving Music Fan
As music consumption continues to evolve, money from big brands has become increasingly important. Sponsorships, licensing, ongoing initiatives like Converse's Fader Fort and more, all help power the modern music. Continue reading
Setting S.M.A.R.T. Goals for Your Music Career
We've asked several times for your thoughts on recommended reading. In Shaun Letang's recent post on MusicThinkTank.com he offers a chapter from his book The Independent Musician’s Survival Guide outlining. Continue reading
Getting It Done: The Week In D.I.Y. & Indie Music
3 Approaches To Creating A Viral Music Video Kosha Dillz: 8 Reasons Why I Have Not Blown Up Yet YouTube Adds D2F Marketing, Live Streams and Other Options To Most. Continue reading
12 Tips For Promoting Your Music On Twitter
By Chris Robley of CD Baby's The DIY Musician. You're busy. You've got songs to write, gigs to book, shows to play, rehearsals to run, and much more. While it's. Continue reading
Dotted Music Releases The Electronic Artist Success Recipe Box [Free For Limited Time]
Dotted Music's Andrew Apanov is kicking off their new We Spin business training program for electronic music DJs and producers with a free bundle of audio and video interviews. The. Continue reading
3 Approaches To Creating A Viral Music Video
Pretty much everybody wants their music video to go viral and almost nobody can guarantee such an outcome. Recently a trio of approaches for helping make that happen came to. Continue reading
Case Study: The Aury Moore Band Throws A CD Release Party
By Musician and Marketing Consultant Solveig Whittle (@shadesofsolveig). In Part I of this series, I focused on the successful Kickstarter ($20K+) campaign held last fall by the female-fronted indie Seattle. Continue reading
YouTube Adds D2F Marketing, Live Streams and Other Options To Most Channels
YouTube is making it easier to market your video channel and to access features like live streaming. New options include embeddable channel subscription buttons for your own site and an. Continue reading
Presskit.to’s Press Kits For Musicians Now Embeddable, Boutique Services Added [Updated]
Presskit.to launched last year offering a hosted web app to create one or more electronic press kits for your band or for special events and releases. They recently announced the. Continue reading
The Story Of The Bank Of Muse: Marketing Music With Alternative Currencies
This week Lee Martin shared the backstory to his involvement with the Bank of Muse marketing campaign for the band Muse. Based on a previous project he did with Foo. Continue reading
